We would like to help you get the kind of web traffic that brings actual book buyers to your door. Do you have a book on hiking trails in Bisbee, Arizona? Then a great key phrase might be "Bisbee hiking book" or "Bisbee trail book" . Think about what someone would type into search engines to find what you are offering.
Are you just getting started and wanting to get your site up quickly? You don't have to know the keywords right away. If you like, you can fill in the author submission form, or the book submission form without thinking about the keywords. You can leave the key phrase field blank in the book submision form and figure this out later. Just remember to take some time on this soon if you want good online results. Or get us to help with your keywords!
To understand keywords, you need to put yourself in your readers' shoes and imagine what they're typing into Google. If you would like help understanding this, take the time to listen to the Podcast on Marketing that I produce with my Web Marketing Mavens partner Louise Roach.
Once you come up with a good key phrase for each book, you need to include that phrase in the description. Have you written a Southwest Gothic Romance Novel? Do you think that's a good key phrase? If so, when you're writing your description, you might want to start with the words "This southwest gothic romance novel has all the appeal of... etc." This way, search engines can see this phrase and send people to the page. When you include the phrase in the book submission form, we can embed the words into hidden metatags that will help the search engines even more.
Would you like help getting your keyword list together? Go to our web markeing for beginners site and request help with your keywords.
In a hurry? Call 505-466-4447.
Learn more about Author Book Promotion.
Let's say that you hired us to research your keywords, or you have a list of keywords from your own research. We may tell you that 50 people a month are typing "Bisbee Hiking Book" into Google, and no other web pages are optimized for that page. We will then include that phrase in the appropriate parts of your readsouthwest page. You will want to incorporate those phrases into your main website.
Each page of your website should be optimized for about three keywords. So, lets say that "Bisbee hiking book", "hiking trails in Bisbee", and "Bisbee day-hikes" are three keywords you know you want to use. One page of your site (probably the home page, if the site is about the book) will have all three phrases in these places: (Your web designer will understand these terms.)